Do you have a business? Are you the operator of that business or a real business owner?

What’s the difference and how is it relevant to GROWTH? You can determine this by something we call the BUS test!

If you get hit by a bus tomorrow, would the business stop or be so impacted that it would not last long. If ‘yes’ then you are an operator, which is 90% of us. Alternatively, if you get hit by a bus, the business may go backwards for a while and growth may stagger until a replacement for your role was found - then you have a real business!

The difference is you. So how do you build a real business?

Develop the following 6 things:

  1. Understand your Purpose. You need to know your WHY – people buy WHY you do what you do not WHAT you do. It sets the context for you, your staff, customers, suppliers, everyone. It is a powerful thing to understand.
  2. A commercial vision for your business for the next 2-3 years.
  3. A core set of values.
  4. A strategic plan.
  5. A career path for the team and ways to build engagement.
  6. Open communication with the context of trust, love and responsibility.

How do we know this? Not only has SiDCOR gone through this very process, but we have helped many clients grow their business and change their life.

At SiDCOR we facilitate the vision projects and have done this for numerous clients with life changing results for each business. The context of a vision project is to get clear and aligned. Clear on what you want (we usually keep this in our head) and aligned with your partners and/or staff.

What more powerful tool could there be for the business than a clear WHY, a commercial vision and a core set of values? There is none. We have built a real accounting business with over 90 staff that is both sustainable and not reliant on any one person.

Services at SiDCOR under Business Coaching for GROWTH:

Leadership, Direction, Mentoring


Commercial Vision


Commercial Goals

Cultural Vision

Cultural Goals

Strategic Planning



Other Services at SiDCOR under GROWTH:

Business growth strategies/plans

Advisory Boards

Business valuations

Business acquisitions, disposals, and mergers

Due diligence in business and other acquisitions


Subscribe   Latest insights across Business, Money, Well Being, Technology & Culture