Top Ten Books You Need to Read

The Top Ten Books You Need to Read

1. Start With Why - Simon Sinek

In 2009, Simon Sinek started a movement to help people become more inspired at work, and in turn inspire their colleagues and customers. He starts with a fundamental question:

Why are some people and organizations more innovative, more influential, and more profitable than others?

Start With Why shows that the leaders who've had the greatest influence in the world all think, act, and communicate the same way: opposite to what everyone else does. Sinek calls this powerful idea “The Golden Circle,” and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired.

2. 7 Habits of Highly Effective People - Stephen Covey

A holistic, principle-centered approach for solving personal and professional problems. Covey reveals a step-by-step pathway for living with fairness, integrity, service, and human dignity; principles that give us security to adapt to change, and insight to take advantage of the opportunities that change creates.

3. Good to Great - Jim Collins

The question: Are there companies that convert from long-term mediocrity into long-term superiority? If so, what are the distinguishing characteristics that cause a company to go from good to great?

The answers: Level 5 Leaders, The Hedgehog Concept, A Culture of Discipline, the Flywheel and the Doom Loop. “Some of the key concepts discerned in the study,” comments Jim Collins, "fly in the face of our modern business culture and will, quite frankly, upset some people.”

Perhaps, but who can afford to ignore these findings?

4. Raving Fans - Ken Blanchard & Sheldon Bowles

“Your customers are only satisfied because their expectations are so low and because no one else is doing better. Having satisfied customers isn't good enough anymore. If you really want a booming business, you have to create Raving Fans."

This, in a nutshell, is the advice given to a new Area Manager on his first day. Raving Fans is an extraordinary business book that will help everyone—in every kind of organization or business—deliver stunning customer service and achieve miraculous bottom-line results.

5. Who Moved My Cheese? - Spencer Johnson

It would be all so easy if you had a map to the Maze.
If the same old routines worked.
If they'd just stop moving "The Cheese."
But things keep changing...

A timeless business classic, Who Moved My Cheese? uses a simple parable to reveal profound truths about dealing with change so that you can enjoy less stress and more success in your work and in your life.

6. Tools of Titans - Timothy Ferriss

“For the last two years, I’ve interviewed more than 200 world-class performers for my podcast, The Tim Ferriss Show. The guests range from super celebs…and athletes…to legendary Special Operations commanders and black-market biochemists.”

In-depth questions like: What do these people do in the first 60 minutes of each morning? What do their workout routines look like, and why? What books have they gifted most to other people? What are the biggest wastes of time for novices in their field? What supplements do they take on a daily basis? has helped make The Tim Ferris Show the first business/interview podcast to surpass 100 million downloads.

7. As a Man Thinketh - James Allen

As you think, so you are.
As you are, so you act. 
As you act, so you attain.

Widely considered the greatest self-help book of all-time, As a Man Thinketh reveals how our thoughts determine our character, circumstances, health, appearance, and achievements. The choice is ours: either master our thoughts to create the life we want, or remain mired in frustration and failure.

8. The Leader Who Had No Title - Robin Sharma

For over fifteen years, Robin Sharma has been quietly sharing with Fortune 500 companies a success formula that has made him one of the most sought-after leadership advisers in the world. Now, Sharma makes his exclusive process available to you, so you can achieve your absolute best while helping your organization breakthrough to a new level of “winning.” 

In The Leader Who Had No Title, you will learn: 

  • How to work with and influence people like a superstar
  • A method to recognize and seize opportunities
  • The secrets of intense innovation
  • An instant strategy to build a great team and become a "merchant of wow" with your customers
  • Tactics to become mentally strong and physically tough enough to lead your field
  • Real-world ways to defeat stress, build an unbeatable mind-set, unleash energy, and balance your personal life

9. The 10X Rule: The Only Difference Between Success and Failure - Grant Cardone

Most people operate with only three degrees of action: no action, retreat, or normal action. Extreme success comes with an understanding of the lesser-known 4th degree of action, which guarantees companies and individuals realize their goals and dreams.

The 10 X Rule unveils the principle of "Massive Action," allowing you to blast through business clichés and risk-aversion while taking concrete steps to reach your goals. Find out where to start, what to do, and how to follow up each action you take to achieve Massive Action results.

Remove luck and chance from your business equation, and lock-in massive success.

10. The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich – Timothy Ferriss

Forget the old concept of retirement and the rest of the deferred-life plan; there is no need to wait and every reason not to. Whether your dream is escaping the rat race, experiencing high-end world travel, or earning a monthly five-figure income with zero management, The 4-Hour Workweek is the blueprint. 

This step-by-step guide to luxury lifestyle design teaches: 

  • How Tim went from $40,000 per year and 80 hours per week to $40,000 per month and 4 hours per week
  • How to outsource your life to overseas virtual assistants for $5 per hour and do whatever you want
  • How to eliminate 50% of your work in 48 hours using the principles of a forgotten Italian economist

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